The Impact Of Digitisation In The F&b Industry

Posted: Sep 24, 2020

When we think about food, we rarely give a thought on how technology and food production can be synchronized. However disseminated these two industries may sound, with rising demand, technology has recently evolved to play a key role in food and beverage space. Innovation in technology allows for quicker food production, making products affordable with superior quality.

All of us are concerned about rapidly changing climate conditions and have started to engage in conversations regarding food preservation. Numerous consumers today choose plant-based diets and expect more sustainability from manufacturers. This can be viable only with digital transformations.

A growing worldwide trend is using plastic-free straws, cups, and plates. In some countries, plastic cutlery is banned altogether. What is next? F&B companies should adapt their packaging accordingly and come up with alternative solutions for packaging systems. When the old methods do not work, the digital world comes to rescue.

Brands have no other choice but to follow this trend of eco-friendly packaging. With the latest technical developments, there is edible packaging with zero waste and micro packaging which has nanoparticles that even kill bacteria. Product waste can be countered as well, an example is the Copia app which connects shops and restaurants that have a surplus in available food with numerous nonprofit organizations that are happy to accept it.

By Rohit Wadhwani
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